Marketing and Sales

Creating a strong brand together

You do good work and are a specialist in your field. Now you just need to make sure that your potential customers know about it. To enable you to focus on your core business, we support you with various marketing and sales activities as part of our partner programme heroal partner+. We work with you on a marketing concept that is tailored to your company and design all the necessary materials for you. Whether advertising material, showroom design, online marketing or events - with heroal you have a reliable partner at your side. See here for an overview of our marketing and sales services.

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Your advantages

Personal advice

Our marketing experts will advise you personally on all questions and customise your media and advertising material to match your company’s needs.

Extensive marketing services

Find the marketing activities that are the best for you and your business – from advertising material through brochures to personnel recruiting and showroom designs.

Partner programme

With an individual annual budget, heroal partner+ offers you individual advertising activities, targeted business development and support in finding new recruits.

Our services at a glance

Our services in detail

heroal partner+

Access to information has steadily increased in recent years. It is therefore essential to be visible for potential customers and possible new team members at the key interfaces. The heroal partner+ programme is designed to support you in these areas. You will receive a personal annual budget that can be used for customised advertising campaigns, targeted training programmes for your workforce and for recruiting apprentices and qualified employees. Find out more about the heroal partner programme heroal partner+ now.

More about heroal partner+ > Partner marketing >

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heroal Communicator

Would you like to access important heroal documents, product information, CAD and BIM data as well as brochures and reference buildings at any time, or configure and order products directly online? With the heroal Communicator, heroal's online working environment, you can access all important information and documents conveniently and fast at any time - even when you are on the move. Protected access to the heroal Communicator guarantees secure and reliable workflows as well as customised configuration and ordering processes. For product advice, you can get in touch with our personal contacts from the heroal Support Centre directly via the heroal Communicator.

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Configurators for final customers

The 3D configurators for final customers from heroal impress with their appealing 3D visualisation and provide private self-builders, renovators and architects with the best support when selecting a front door, roller shutter, sun protection solution or patio roof. Use the configurators for final customers as visual support in sales talks and in your showroom, or enhance your website with the 3D applications. The personalised link to the configurator can be easily integrated into your website and is provided to you by heroal free of charge. The configurations are given a unique ID, which you can later use to easily continue working in the heroal Business Configurator, create a quote and place an order. For seamless digital working from configuration to ordering.

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Printed products

Brochures, flyers, advertisements, posters, construction site banners and more - with the individualised print products from heroal you are optimally positioned in the market. Use customised brochures with all the relevant information on heroal systems, product variants and design options to address your customers, as visual support during sales talks or integrate them into your website. Advertise in local newspapers or magazines with adverts that are perfectly tailored to your business, or use the personalised construction site banners. You can advertise your construction project in a particularly large and eye-catching way directly at the site fence.

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Photos and reference projects

Have you accomplished a special building project? Would you like to enhance your website, brochures or advertisements with professional photos? heroal will carry out a professional photo shoot of your project with you. You will receive high-resolution photos for your marketing activities to attract potential new project partners. Do you currently have no project that can be photographed? No problem - we will provide you with high-quality photos of buildings with heroal systems for joint advertising.

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Prospective customers

heroal forwards enquiries from private self-builders and architects directly to you and your dealers. You have the option of appearing in the specialist partner search on the heroal website. Your advantage: Private self-builders can find you directly, with just one click. In the heroal specialist partner search, private customers receive all relevant information, such as address and product range, and can contact you directly by email or phone. The specialist partner search is also integrated into the configurators for final customers on the heroal website. In countries where the heroal specialist partner search is not yet available, our office staff will personally recommend your business. In addition, we can refer your business directly via our project sales department to an architect inquiring about a special building project. Would you like to be part of the heroal specialist partner search? Please feel free to contact us.

Go to heroal specialist partner search >

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On 440 m2 (Verl) and 195 m2 (Prague), the heroal showrooms in Verl and Prague offer a comprehensive insight into the heroal system and service portfolio. You will find large exhibits, illustrative samples and colour examples tailored to commercial construction, residential construction, outdoor living and design. From windows and large-scale curtain walls to heroal roofing systems, the versatile heroal system portfolio will be on display. Use the heroal showrooms in Verl or Prague for seminars, events or meetings and sales talks.

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Showroom concepts

A product's tangibility, feel and effect are decisive factors in the purchasing decision. That's why heroal supports you in making your showroom particularly appealing. Use high-quality samples or colour examples in sales talks or demonstrate the functionality and quality of your products directly on a true-to-original exhibit or product presenter. Various digital media, such as the heroal configurators, are also available for use in your showroom. This ensures a perfect presentation of your product range.

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Trade fairs and customer events offer a good opportunity to engage in informal dialogue with customers and acquire new customers. heroal supports you both in organising your own events and in participating in trade fairs and events with individually designed materials such as exhibition walls, roll-ups or advertising material. We also support communication in the run-up to the event, e.g. by designing invitations or flyers.

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Traditional advertising and outdoor marketing

With promotional products, your company is always present in your customers' everyday lives. Use the high-quality advertising articles from heroal, such as triangular rulers, ballpoint pens, notepads and USB sticks, or create your own advertising material with us to make sure your customers remember you.

With a customised construction site banner, you can draw attention to your company directly at the construction site. Would you also like to be present regardless of a special location? Then take advantage of customisable vehicle wrappings.

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Explore the heroal Communicator now

The versatile and convenient functions of the heroal Communicator optimally support your work and help you to save time. Ask for your personal access code now, and benefit from updated documents and current product information as well as heroal news and personal support.

Join us! Become a heroal Partner or Dealer

Your customers will know about your commitment to quality thanks to the “powered by heroal” label. Take advantage of targeted support for your company. As our partner, you will become an important part of the heroal brand, which means maximum support for your business.

  • Personal support by responsible field sales team
  • Best-in-class solutions with uncompromizing quality
  • Individual system and software training
  • First-class technical support
  • Individual marketing support, including website building

heroal Dealer

You sell and install roller shutters or sun protection solutions and want to include already fabricated heroal Ready elements?

Become a heroal Dealer >

heroal Partner

You are a fabricator of roller shutters or sun protection solutions and want to include heroal products in your portfolio?

Become a heroal Partner >